Which term refers to the process of coordinating supply and demand?

Sales and Operations Planning (S&OP) is the process that specifically focuses on aligning and integrating supply and demand throughout an organization. It involves collaboration across different departments, such as sales, marketing, production, and finance, to create a comprehensive plan that ensures that demand forecasts are met while also optimizing inventory levels and capacity utilization. This process typically includes reviewing historical data, assessing resource capabilities, and making adjustments to both supply and demand plans as needed to meet the company's overall business objectives.

The effective implementation of S&OP leads to improved decision-making, enhanced customer satisfaction, and better financial performance by ensuring that supply resources are aligned with market demand. By facilitating communication across various functions, S&OP helps organizations respond more agilely to changes in demand patterns and market conditions.

The other options focus on different aspects of business operations. Cash flow management deals primarily with the inflow and outflow of cash to ensure the business can meet its financial obligations. Procurement management pertains to the purchasing of goods and services necessary for production or service delivery. Distribution management focuses on the logistics and transportation of products once they are ready to be delivered to customers. While these functions are important, they do not encompass the broader process of integrating supply and demand to the extent that Sales and Operations